Richard’s Blog

Last week, Google announced it was releasing a whole host of new or updated features in an effort to support local businesses’ recovery after Covid-19.This shouldn’t come as too much of a surprise, given how reactive Google My Business has been throughout the entire Covid-19 pandemic — including the temporary restriction of features such asContinue reading "Google Adds New Features to Bolster Local Businesses Covid-19 Recovery"

This week, Sterling Sky’s Carrie Hill will be heading up Local Search Clinic to answer your questions about localized content. Join us to ask your questions and find out how localized content can help your SEO.Got problems only the pros can answer? Looking for tips to boost your online search presence? Or just want toContinue reading "Local Search Clinic: Localized Content with Carrie Hill – Coming Soon"

Bumping up local visibility has never been more important than it is right now. With 9 out of 10 consumers going online to find a business in the last year, being present in local search results is critical to getting customers through your doors. It’s no secret that Google My Business is a major localContinue reading "Bing Places for Business – Bing Local Listings Explained"

With so much of life operating out of our phones these days, it’s a surprise that some marketing practices still rely on old methods.Sure, email marketing has its uses, but when it comes to generating reviews, SMSes are a natural fit.Think about it – how much of the day does the average person spend onContinue reading "Why SMSes Are a Perfect Fit for Review Generation"

Managing online reviews properly is vital for any local business hoping to succeed in the eyes of both Google and the consumer. But sometimes, you might need a little help in keeping on top of the constant stream of customer feedback –and ensuring timely responses, too.When things start getting on top of you, that’s whenContinue reading "Leading Reputation Management Tools Compared – Updated 2020"

Most business owners are aware the power of reviews can have for their business. Reviews can be impactful both positively and negatively, and consumers are increasingly relying on reviews to make decisions about products and services they intend to purchase.Generating reviews for your business is a critical component of SEO, specifically local SEO. First-hand reviewsContinue reading "How to Ask for Reviews for Your Business"

How closely were you paying attention to the local SEO news in May?Last month, we launched Local Quizness – a monthly quiz aiming to help local marketers test their knowledge of the previous month’s news. Every month we’ll be poring over the top local marketing publications, and closely following the news and observations shared byContinue reading "Local Quizness June 2020 – Test Your Local SEO News Knowledge!"

This week’s Local Search Clinic will see Local SEO Guide’s CEO Andrew Shotland answering your questions all about multi-location SEO.Got problems only the pros can answer? Looking for tips to boost your online search presence? Or just want to chat with fellow local SEOs? Join us each week for an hour of expert insights withContinue reading "Local Search Clinic: Multi-location SEO with Andrew Shotland – Coming Soon"

Local marketing can be simply described as any marketing activity which puts your business in front of consumers within a certain radius of your location. While that’s straightforward enough, there are lots of different types of activity that fall under this neat umbrella.Local marketing is especially important for small and medium businesses which rely onContinue reading "The Beginner’s Guide to Local Marketing"

We talk a lot here about how to keep up to date on local SEO news, from forums to webinars, and beyond. But what better way to learn than by delving deep into the experts’ realm?If you’re looking for daily updates on the latest changes in Google My Business, local search algorithm updates, or evenContinue reading "17 Local SEO Experts You Need to Follow on Twitter"