Getting local SEO news and information from the right sources can be what propels agencies and local businesses to the next level. And, unfortunately, the phenomenon of fake news has left no stone unturned — yes, even in the local SEO world misinformation can be rife.That’s why we make it our priority to collate theContinueContinue reading “Top Local SEO Blogs 2020”
Category Archives: Uncategorized
Local Quizness November 2020 – How Well Do You Know Last Month’s News?
October was a bumper month for news – and with so much going on in the ‘real’ world, we wouldn’t blame you if you’d missed some of the stories affecting local marketers.Test out your knowledge of the biggest changes, tests, and bugs hitting headlines in October in the latest edition of Local Quizness – ourContinueContinue reading “Local Quizness November 2020 – How Well Do You Know Last Month’s News?”
How Do You Keep Your Clients Engaged?
We Asked the Experts is a series designed to provide you with the most relevant insights from local search experts. Each month we’ll cover a different question and share insights from key figures in the local SEO community in an effort to help you further your knowledge and strategy.Have any of the following ever happenedContinueContinue reading “How Do You Keep Your Clients Engaged?”
Does changing your business phone number affect SEO?
30-second summary: Although a business phone number isn’t as tough on your SEO as a complete rebrand, changing it can have an impact on your SEO.Preserving NAP consistency should be your primary goal when changing your phone number.Your marketing strategy can help make the transition easier for your customers, too, as you can notify themContinueContinue reading “Does changing your business phone number affect SEO?”
How Can I Educate My Clients on Local SEO?
Advance Your Agency is a BrightLocal series designed to equip you with the skills, knowledge, and advice necessary to take your agency operations to the next level.�Before you get to work understanding your client’s problems to be solved, you’ll first need to educate them on local SEO. To appreciate the value that your agency isContinueContinue reading “How Can I Educate My Clients on Local SEO?”
What is Google My Business ‘Direct Edit’, and What Does It Mean for Agencies?
Ben Fisher is a Platinum Product Expert for Google My Business. He’s a master of the spam redressal form, is always on top of the latest news, and loves to share his knowledge with others. Here, he explains the new ‘Direct Edit’ feature in Google My Business, or, as he’s calling it, the Transparent MerchantContinueContinue reading “What is Google My Business ‘Direct Edit’, and What Does It Mean for Agencies?”
Simple Site Speed Improvements for Local Businesses
Many small local businesseses have a hard time optimizing their site for speed. Why is that? Well, site speed optimizations tend to require web development skills which most small business owners don’t have, and developers can be quite expensive.What can you do if you don’t have the skills or budget, but still need to improveContinueContinue reading “Simple Site Speed Improvements for Local Businesses”
Local Quizness October 2020 – Test Your News Knowledge!
With so many changes happening in the world of local marketing, it can be a big job to keep on top of what’s new.Each month, we pore over all of the local SEO press to pull out the most important insights and changes, and create a quick and handy quiz to help local marketers feelContinueContinue reading “Local Quizness October 2020 – Test Your News Knowledge!”
Apple Maps Ratings: What’s New and What’s Next?
At the end of August, Apple revealed it would be launching its very own ratings solutions within Apple Maps. Talk of “Apple reviews” flew around the Twitterverse and, as usual, there was a lot of conjecture about what this new feature might mean.Apple Maps ratings (yep, that’s right — ratings not reviews, though they mayContinueContinue reading “Apple Maps Ratings: What’s New and What’s Next?”
Ben Fisher on Finding Competitive Advantages in Google My Business
On this month’s episode of ‘Adventures in Local Marketing’, we spoke with Ben Fisher of Steady Demand. Ben is one of only two officially-recognized Platinum Product Experts on Google My Business, so this was an amazing opportunity to find out:The basics you have to get right in Google My BusinessThe ongoing activities every marketer shouldContinueContinue reading “Ben Fisher on Finding Competitive Advantages in Google My Business”