Category Archives: Uncategorized

Since May last year, we’ve been releasing Local Quizness every month to help test your knowledge of the previous month’s news.This month, instead of looking back at December’s stories, we’ve created The Quiz of the Year 2020. Twice the size of the monthly quizzes, the jumbo quiz explores the biggest local marketing stories to comeContinueContinue reading “Local Quizness – Quiz of the Year 2020!”

Now that 2020 is well and truly behind us, we can begin looking forward to bigger, better things. That’s right folks, the time is once again upon us to bring out our BrightLocal crystal ball and enlist some of the local search community’s most well-loved experts to help us with some local SEO predictions forContinueContinue reading “Expert Local SEO Predictions for 2021”

There’s no doubt content is key to both ranking high in local search and generating more leads, but there’s a lot of mixed messages about the best ways to approach this. And often what ranks and what converts can be very different beasts.Luckily, we’ve enlisted Sterling Sky’s content creating champion Carrie Hill to get answersContinueContinue reading “Carrie Hill on Creating Kick-ass Local Content”

2020 has nearly come to an end (cue sighs of relief!)�While this year presented many challenges, especially for local businesses, it also created the opportunity for triumph. Google My Business introduced more new features than ever, and we saw the good side of many organizations that strived to provide extra resources and relief to thoseContinueContinue reading “The Year in Local Search – 2020”

As we approach Christmas, there seems to be no let-up in the fast pace of updates and tests in Google My Business. At BrightLocal, we may have been busy releasing a detailed piece of research, a complete guide to local SEO and an entire learning Academy, but that won’t stop us catching you up onContinueContinue reading “Google My Business: New Features, Updates and Tests Roundup”

We’ve been working hard behind the scenes and are thrilled to announce the arrival of BrightLocal Academy; a free online school dedicated to teaching you all about local SEO.Built with busy professionals in mind, it will help you to:Make the most of the time you have to learn with short interactive videos.Fill your knowledge gapsContinueContinue reading “Take Your Local SEO to the Next Level with New BrightLocal Academy”

It’s time for the last Local Quizness of the year!Every month, we pay close attention to all of the new features, bugs, and trends affecting local marketers – so you don’t have to. Answer 10 quick questions to find out if you spotted some of the biggest stories in local SEO from November, and catchContinueContinue reading “Local Quizness December 2020 – Put Your News Knowledge to the Test!”

There’s no doubt content is key to both ranking high in local search and generating more leads, but there’s a lot of mixed messages about the best ways to approach this. And often what ranks and what converts can be very different beasts.Luckily, we’ve enlisted Sterling Sky’s content creating champion Carrie Hill to get answersContinueContinue reading “Carrie Hill on Creating Kick-ass Local Content”

30-second summary: 60% of consumers have been shopping online more often since COVID-19.Making your local SEO strategy a top priority for small retailers and those with multiple locations.Shoppers are browsing more frequently and making more purchases, although they are smaller in value.Local retailers should focus on creating in-store experiences online and pick up.Understanding your localContinueContinue reading “Five SEO tips to dominate local search this holiday season”

Advance Your Agency�is a BrightLocal series designed to equip you with the skills, knowledge, and advice necessary to take your agency operations to the next level. As in any industry where trust has to be placed in an expert or authority, there are sharks in SEO. While we in local search like to think of ourselvesContinueContinue reading “How Can I Win a Client Who’s Been Burned by an SEO Agency?”